Nokia – “Two`s Company Three`s A Crowd In Android” – That’s Why We Went To Microsoft
Nokia CEO Stephen Elop has confirmed that the company was in discussion with Google over the possibility of using Android on its smartphones, but concerns over there being sufficient scope to build a unique identity in the Android device ecosystem instead led them to Microsoft’s door. Elop suggested that there were “too many players” in Android, and that Nokia’s concern was that it “couldn’t differentiate products.”
Although the nature of the Microsoft deal has not been confirmed, Nokia does seem to have negotiated more flexibility in how they can implement hardware and services while still running Windows Phone 7. Microsoft CEO Steve Ballmer confirmed that “Nokia will do unique things on top of Windows Phone 7″ implying the existing stringent limitations Windows Phone OEMs must work within may have been relaxed somewhat.
“We had three options,” explained Elop in a questions and answers session at the London sitting alongside Steve Ballmer.
“One was to look at internal operating systems, the second was to look at Android, and the third Microsoft.”
Expanding on the topic, Elop added:
“We explored the Google ecosystem. There are some attractive elements to the system, however we felt that we would have difficulty standing out of the crowd.”
So why did Nokia choose Microsoft? The answer, says Elop, is simple:
“The Microsoft option will allow us to lead and fight the ecosystem.”
In what is surely the final nail in the coffin for any agreement happening with Google in the future, Elop said in a briefing later today:
“It felt like giving up and not fighting back” if the company was to go with the Google OS.
There is no confirmed plans to when we will see a Windows Phone 7 smartphone from the two, although Elop told us that we shouldn’t have long to wait as they are expecting a quick rollout of the new hardware to suit a range of devices.
“Part of the unique relationship here is that we will help Microsoft go down scale,” said Elop confirming that Microsoft will loosen its strict hardware guidelines.
Ballmer added that they are already working on making that happen since November.
What does the Android Community think on this matter?
Via Slashgear
Category: Manufacturers
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This could to mean what Samsung focus you atention in Android and not in windows phone 7 how they say a few months ago.
Samsung is the first manufacturing of smartphone, the users of Android not have what worry.
This could to mean what Samsung focus you atention in Android and not in windows phone 7 how they say a few months ago.
Samsung is the first manufacturing of smartphone, the users of Android not have what worry.
This microsoft deal was sealed when Elop first came to Nokia. I find it funny that the very same companies that Nokia will have to compete with using WP7, are some of the leading Android OS phone providers! So the differentiation argument is pure BS!
You have to wonder when he left from Mircrosoft …who would he pick,….well obvious his friends…ha,ha….Excellent point omega man, they will be fighting a uphill battle no matter what OS they had picked because they are so late to the game…..why not offer WP7 and Android,is one question i would like to know…they are relying on WP7 to save them now, not something i would do…..
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