New Zealand winery uses QR codes and augmented reality app to suggest food pairings
Brancott Estate, a winery based out of New Zealand, has just launched their first Android and iOS app, and along with it, they've started putting QR codes on all of their wine bottles. When you use the app to scan the code printed on the label with your phone's camera, it offers food pairing suggestions, along with some more elbaorate promotions, like an augmented reality view and a puzzle game. The Brancott Estate app (called “World's Most Curious Bottle”) also provides descriptions of aromas, and some info on the climate in which the grapes were grown for 14 of the…
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New Zealand winery uses QR codes and augmented reality app to suggest food pairings
Simon Sage – androidcentral.com
Category: Android Central
